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Top 5 Best Practices for 2009

admin — Fri, 07 Aug 2009 01:53:43 +0000

The past 2 years have been brutal for most agents. Watching this pain fires me up. I’m not certain why, maybe because it motivates me or maybe because I’ve learned to harness its power. I’ve learned that to thrive in the eye of a storm requires mental toughness, quick action, agile response, intelligence, the right tools and know-how.

With that in mind, here are our Top 5 Best Practices for ’09.

You can hang your hat on these.

They are the foundation upon which our success has been built.

#1. People First

1. Relationships matter, fill the cup and be well-informed.

2. Understand the long term value of a client and make sure they know how much they are valued.

3. Surround yourself with excellence.

#2. Remove Barriers

1. Follow up and stay ahead of the curve. Circumvent potential problems and please don’t avoid the phone, harness it!

2. Face your fear and it’ll disappear.

3. Remember, there is no sound more beautiful than the sound of one’s own name. Know your client’s names and use them often.

#3. Tools that WOW!

1. In with Blackberry, out with Treo! Push rather than Pull technology when information is needed immediately.

2. In with GPS, out with Map Quest! Expand your territory and sell more homes. You have a state license for a reason, use it.

3. In with Google Docs, out with waste! Share documents among team members easily and “go green”.

4. In with DocuSign out, with scanners and copiers! No more running around for you or your client. Get documents signed ELECTRONICALLY in seconds.

5. In with Local Lead Generation by learning how to do it yourself, out with National Lead Providers! Low-cost, high quality leads are easy to produce and manage. Since you know the market better than anyone, you can, with a little coaching, learn to produce your own. Stop spending money and losing control, learn to fish.

6. In with Listing Syndication, out with Newspaper advertising. We can show you how to produce 1,000’s of links to your listings and, better yet, how to quantify your activity and predict outcomes. Imagine being able to confidently tell your clients when their homes will sell.

#4. Caring Staff

1. Listen and learn. Model behavior and insist on quality interactions with everyone. You and your team mates, if any, have to always be on.

2. Guide and direct by becoming an effective leader and communicator not a manipulator.

3. No Jerk policy. When building a team no jerks allowed.

#5. Efficient Service

I cannot over emphasize the power of efficiency. All systems, high and low tech, must work seamlessly. Emphasis on rewarding efficient service and high quality interactions.

In conclusion, take any of this information and apply it at will to your own Rock Star business. The fact that you are surfin’ the net lookin’ for Best Practices leads me to believe you are well on your way to your own personal stardom. Once you’ve achieved it, pass it on. If we can be of any assistance, don’t hesitate to call. We are in this thing together. For the coming year, these are the most important items to focus on to align yourself with success. Remember, you don’t achieve success, you attract it.

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First-Time Home Buyers: Got any?

admin — Tue, 02 Jun 2009 14:56:28 +0000

When Uncle Sam says, “Hey, first-time home buyers, I’ll reduce the cost of your first home by $8,000,” folks respond!

The NAR released its March Existing-Home Sales report this recently, and it paints a story that’s kinda grim, but still has some silver linings.

An NAR practitioner survey in March showed first-time buyers accounted for 53 percent of transactions, based largely on contracts offered before the $8,000 first-time home buyer tax credit became available. “Buyer traffic has been rising, and real estate offices are getting phone inquires about the tax credit,” Yun said. “By early summer we should be seeing a positive impact on home sales from record-low mortgage interest rates in addition to the stimulus provisions.” [emphasis added]

So, even before the $8,000 sweetener, first-time home buyers were seeing value in jumping into the market. With interest rates steady to falling, and inventory levels remaining relatively high, this is great news as the summer buying season gears up!

The problem facing many Realtors® is how to find those first time home buyers. Simple deduction, and NAR reporting, tells us that an overwhelming majority of folks utilize the internet, at some point, to find information about their next, or first home, purchase.

After the Jump, 4 Facts You Need to Know About Today’s Buyers

From the 2008 NAR Home Seller and Buyer Profiles report:

The typical first-time home buyer was 30 years old;
Forty-one percent of recent home buyers were first-time buyers;
For one-third of home buyers, the first step in the home-buying process
was looking online for properties;
Eighty-seven percent of all home buyers and 94 percent of buyers aged 25
to 44 years used the Internet to search for homes.

So, on average, the first-time home buyer is 30 years old, and has a 94% chance of utilizing the internet to find information about their purchase.

At theRockStarAgent.com, we’ve created a system that will teach you how to generate leads from the internet giving the consumers exactly what they are asking for…information. Check out our Automatic Lead Generation course and see how over a weekend, you could learn, set up and be receiving leads within hours of turning your lead generation system on.

[pic source]

7 Keys to Business in 2009 (and the Missing 57%)

admin — Tue, 28 Apr 2009 19:15:22 +0000

The National Association of Realtors immediate past president, Dick Gaylord, gives 7 Keys to Boosting Your Business in 2009.

(But he doesn’t talk about the missing 57% – we do.)

Get Out There!
Pause for a Reality Check
Get a Fresh Perspective
Place a Bid
Foolproof Financing
Brush Up on New Laws
Get Referrals

At 12 minutes in, he talks about 43% of buyers choosing their agent via a referral. Even though 43% is a lot and having a system that delivers steady referrals is important, 57% IS EVEN BIGGER! And a huge portion of that 57% is going to be comprised of buyers that are ‘referral-less’ and shopping for homes online.

Check out our online lead generation systems at http://agentamp.com