Online Classified Services

Posted on 11/13/09 3 Comments

Just like a newspaper, the internet has had “classified” websites for a long time. Some of the original bulletin board services (BBS’s), when the ‘net was fresh and new, were glorified, online swap meets. Someone had some hardware, furniture or something that they needed to sell and they offered it via their BBS.

Craigslist is the 800 lb Gorilla

If you’ve not heard of Craigslist, check out the site and learn how you can expose your listings to a much larger audience than just your local MLS. We’ve used Craigslist to market our rentals and first time home buyer priced homes. Every time we put one of those listings out on Craigslist, the phone and email inbox light up with inquiries.

Craigslist isn’t the Only Gorilla in the Mist

Recently, Oodle announced a real estate specific syndication package for agents. This package constitutes the “kicker” in Oodle’s sleeper status, in my opinion. Oodle has been a part of our listing syndication here in Ann Arbor, but it was it’s own destination. In other words, prior to this announcement, we put our listings here because it was another classified site where we had identified online traffic for our listings.

With this announcement that they are catering to and syndicating real estate listings, Oodle becomes even MORE of a destination for our listings.

Here’s a key example of Oodle’s elevated status:

They have given their customers the ability to take information from one online service, create a template for the listing, and publish it to another service. Savvy move on their part and one that cuts down on manual information entry by listing agents.

Give Oodle a spin for your next listing. Add it to your list of online classified locations you market your listings and watch the online “foot” traffic increase!

Oh…Did I mention they track online impressions, clicks, etc? It’s all good!

3 Comments

Blake Rounkles says:
Friday, December 11, 2009 at 11:29am

I love what you guys are doing
REGGIE WOODGETT says:
Thursday, April 15, 2010 at 10:55pm

Craiglist is the big ape of online classifieds. I have generated tons of leads utilizing this medium.
Jacob Gonzalez says:
Thursday, September 2, 2010 at 4:47pm

I enjoy all the ideas you guys put out there and I find myself implementing more ideas than I expected.

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