It’s not what you say, it is how you say it

It’s not what you say, it is how you say what you say, that’s important OR is it?

It is mostly some of both and a bit more…

If you’ve been in the biz for anytime at all you’ve no-doubt heard folks say things that make you shutter. I have heard novice and so-called “veteran” agents alike, well-intended as they may be, shoot themselves in the foot in an ‘all out’ effort to protect their clients’ best interest. When, in most cases, the agent had no idea ( because they hadn’t bothered to ask) what the best interest of their client was, mostly because they hadn’t bothered to ask or more often than not, they hadn’t bothered to listen.

I once heard a guy say once that the reason God gave us one mouth and two ears was because He intended for us to listen more than we speak and I’ve found this to be true.

“When I listen, I learn and when I speak, I dispell all doubt that I’ve ever taken the time to listen,” a fellow once said.

I’ve learned over the years that if you learn to ask penetrating open-ended questions you will, more often than not, gain  insight into their ”why” and in no time at all you’ll be able to serve them in exactly the way they need or better yet desire to be served.

By asking penetrating questions and then listening with your whole being you’ll find that clients often share exactly what their needs are and this will assist you in serving them.

Take time to listen, then speak the truth, not just A truth,  honestly.

Doing so will go along way in growing your reputation in a good way.