Author Archive
Proof your ads, Please…..
This little video from Down Under I hope will remind us all to proof our ads:-) When I first saw this clip, I had no idea where it was going, other than bad for the homeowner! This is a great lesson to every agent that has their marketing done by someone else…be sure to proof [...]
Read moreStuart Smalley | Realtor’s® Counselor?
“Hi, my name is Todd and I’m a Realtor®.” It almost sounds like the first step in a 12-step program! And if you are a Realtor® in today’s ever shifting market, you know just how true that feels… We feel as though we are being constantly hounded, beat on, beat up and generally abused for something [...]
Read moreNovel Idea: Ask for business…
Imagine real estate if no one asked for business. Wait… Good intentions? Nice thoughts? Great vibes? Business Pays the Bills Brian Brady over at BloodHoundBlog makes a great point that I fear many real estate agents don’t even THINK about: Asking benefactors for business! Ask anyone who makes money when you do business for business… STOP being [...]
Read moreTwitter for Real Estate
You know something has hit it “big time” when Oprah is using and talking about it: This social network has been a buzz word for some time now. What separates this Social Network (SocNet) from others is its ability for one person to reach thousands of others in a short period of time. Pictures, audio [...]
Read moreNever Do an Open House on an Empty Stomach…
…it doesn’t work. OMG! Great video and satire on the life of a REALTOR (R). …too funny. I love his phone and the background music. And there are SO many one liners like: “… I just wrote that.” “…I’m not here to make friends.” “Tricks of the trade: Do not try to do an open [...]
Read more7 Keys to Business in 2009 (and the Missing 57%)
The National Association of Realtors immediate past president, Dick Gaylord, gives 7 Keys to Boosting Your Business in 2009. (But he doesn’t talk about the missing 57% – we do.) Get Out There! Pause for a Reality Check Get a Fresh Perspective Place a Bid Foolproof Financing Brush Up on New Laws Get [...]
Read moreAs a Real Estate Agent, Don’t You Want to Try this Just Once?
Here’s a funny reminder of the stereotype that REALTORS(R) get stuck with periodically. Fortunately, for consumers, not every real estate agent fits this mold! However, even though this video is quite exaggerated, high pressure agents ARE common – especially right now since business has beome skinnier. If you have any hint of ‘need’, consumers will smell it a [...]
Read moreHelp Wanted: Please BUY!
Many real estate agents are (unintentionally) hanging this sign around their necks as they shuffle from home to office to appointments. Check your attitude before you go out the front door! NO STINKIN’ THINKIN’! There is nothing worse than commission breath on a salesperson. No matter the circumstances YOU face as a real estate agent, [...]
Read moreThe Trouble with Twitter
It may sound odd, but this little social media site, twitter, is kicking up some huge discussion. And the real estate industry is leading the discussion. As an industry, real estate agents have instinctively known the usefulness of networking. After all, it’s a great job, well done when an agent is able to go through [...]
Read moreInternet Traffic Training
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